Tech
AFC Bournemouth uses tech, TST to grow US audience
AFC Bournemouth entered this week’s The Soccer Tournament (TST) to elevate its U.S. presence ahead of the Premier League Summer Series next month, and one of its minority investors, Ryan Sports Ventures, saw an opportunity to highlight some of its other investments at the same time.
SailGP unveils new 3D tabletop viewer in mobile app
Ahead of its race on June 7 and 8 in N.Y., SailGP has launched a new immersive viewing function in its mobile app designed for fans watching remotely.
SBJ Power Up: PFL frees up international viewing for fans
The SBJ Power Up newsletter for June 6, 2025.
Teamworks acquires Telemetry Sports, launches coaching vertical
Teamworks, the sports-focused talent acquisition, operations and performance platform, has acquired data technology firm Telemetry Sports for an undisclosed sum and will rebrand it as “Teamworks Coaching.” This is Teamworks’ 11th acquisition since 2022, bringing its total number of products to 15, a...
PitchCom comes to football with CFL this weekend
PitchCom, the sports communication device popularized by MLB, has expanded into professional football and is debuting this weekend with the start of the CFL regular season.
PGA Tour debuts smart tracer at Canadian Open
The PGA Tour at this week’s RBC Canadian Open is debuting a new “smart tracer” on its broadcasts. The shot tracer shows up in the form of an “on-screen graphic that changes in color while shots are in the air based upon the ball’s most likely outcome.” This will add to the tour’s “drone tracer” tech...
Catapult acquires weightroom AI provider Perch
Catapult, one of the leading providers in athlete performance technology, has acquired weightlifting data company Perch for $18 million dollars. Full Court Capital advised Perch on the transaction. Catapult is a publicly traded company on the Australian stock exchange.
PFL relaunches app with free, live global feeds
The Professional Fighters League has revamped its direct-to-consumer app to make all its international events available live and free to domestic fans.
SBJ Power Up: Diving into the NHL-Sony deal
The SBJ Power Up newsletter for June 5, 2025.
AI movement analysis platform Ochy inks partnership with England Athletics
AI-powered movement analysis platform Ochy has agreed to a partnership with England Athletics, a grassroots-focused membership and development organization for athletics and running in England. The deal will see Ochy’s app, which leverages computer vision to analyze athletes’ running gaits, promoted...
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Quote of the Day
We’re still experimenting internally with different formats and talking with the players’ association about that. I don’t think straight-up U.S. vs. World makes sense, but that’s not what they did in the NHL either.-- NBA Commissioner Adam Silver, on bringing an international element to the NBA All-Star competition.
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